Not only because of her book, although I really enjoyed it. What I like about her the most is that she is a Life-Long Learner and she knows a thing or two about building her personal brand. So, observe Gretchen and you too might understand how to build a sizable following and presence using social media. And who knows, perhaps you'll get happier along the way!
I am an Adler Trained Executive Coach - my practice focuses on one-on-one coaching of senior executives and high potentials; In my spare time I offer pro bono services to social entrepreneurs and non-profits that are up to something big.